It's as simple as that. You need training. Without training, you are not working at your full potential and may be leaving dozens of sales and thousands of dolls for others to collect. We have developed a sales training program for financial advisors that is based on a monthly DVD subscription that will educate you and increase sales.
Many people feel apprehensive about sales training program because they don't want to come off as 'too sales-y' to clients. Rest assured, with this training program you will build upon your own natural style and develop skills to increase your relationships with clients.
Absolutely. Most training programs give everything to you all at once. We understand the unique time restrictions placed on financial advisors and have developed a one hour program comprised of a DVD presentaiton and follow-up workbook. Increasing your income by 300%. Does that sound rediculous? The only way to triple your efforts is to start something new.
"If you want what you've always got,
then keep doing what you've always done."
What sets apart highly profitable people is their ability to succeed from the right opportunity when it is presented. Financial Advisors are able to run businesses, decide what compensation and redefine their futures. Opportunities for experienced and non-experienced trainees are opening up all over the country.
The United States Department of Labor Bureau of Vital Statistics states there were approximately 176,000 financial advisors in 2006 with thirty percent of these being self-employed. The most popular wage was a little over $66,000. The Bureau's analysts expect the profession to grow approximately forty-one percent by 2016 and foresee about 248,000 financial planners to be active by then.
Imagine the possibility from that last statement. 41% growth in ten years as the industry average. In a field of large growth, how much do you think those advisors who are training aggressively will grow?
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It takes a team to meet the needs of today's upper class. Which is why so much attention is being directed at the idea of building a successful wealth management team. This is nothing more than striving to provide both the products and services the wealthy want and need. It's no coincidence that, in today's vernacular, this has become know as "comprehensive wealth management."
Everyone recognizes that the affluent no longer want someone to simply "manage" their investments or "make them money." Sure, they might talk big, but our research tells us quite clearly that the wealthy want to protect what they have (boring risk-tolerant returns) and minimize their tax bite while getting the most for their investments with little to no risk. Here is where everything tends to get rather complex for a solo advisor who's been handling only investments.
Why?
Because meeting the needs of an upper class family requires change.
Typically, the affluent are looking for someone to oversee the multidimensional aspects of their family's or their businesses financial affairs. Whether this is their former insurance agent, their CPA, the person handling their firm's 401(k), a financial planner, their personal banker or their attorney, it doesn't matter because they don't have a clue where to find this person.
This is your big advantage, that is, IF you make the necessary changes in your practice to be what the affluent desire.
Really, none of this is very complex. All that is required is for you to work with them (each individual family or business) on an objective, yet personal level. Address the needs that are unique to them, work with them to develop a set of priorities and then oversee the execution of these tasks with your team of expert advisors.
Consider the following wealth-management services:
• To meet current financial obligations to creditors.
• To reduce debt that cannot be paid off in the current month.
• To eliminate debt within ___ months.
• To maintain or upgrade their lifestyle.
• To provide for their financial security, never being reliant on others.
• To have an ongoing understanding of their net worth.
• To budget what they have coming in and how they use it.
• To minimize the amount of taxes they pay and pay those taxes on time.
• To insure against serious financial loss due to medical bills and/or not being able to work.
• To insure against serious financial loss from having to replace or repair damage to their home, other real estate, vehicles and other large tangible property investments.
• To pay for the present education of adult family members and the future education of children and/or grandchildren.
• To retire by the age ___.
• To retire with at least ___% of their current level of income for at least ___ years.
• To have a detailed plan of how and to whom their property, valuables and money will be distributed upon their death(s).
• To have a charitable giving plan that is consistent with their values and compatible with the rest of their financial needs, goals and priorities.
• To organize, coordinate and update all financial documents.
No advisor in their right mind would ever think that he or she could deliver all the above alone, delivering a customized version of the above to every family in their current book of business. Inconceivable! It takes a team.
By the way, take note that this list is in language your clients understand, not in the technical terms you would commonly use in and around your work place. Research continues to tell us that most clients want to be communicated to in a dialect they understand.
Not only is the above list quite long, it's incomplete; there is always more. Regardless, the idea is to personally have someone walk the clients through the process. Your team of experts and service professionals then becomes an indispensable "partner" for each of your wealthy families.
All of this takes time and effort. But done properly, this cooperative approach will enable your team to fully monetize the relationship with each of your wealthy families. This is truly a powerful win-win situation. With a little fine-tuning, every team can do this. By expanding their wealth-management services, forming strategic, well balanced alliances with the right experts and working to continually improve their business model, every advisor can do this as well. However, this requires an investment of time, energy, and money into your business strategies for success.
Hiring a flunky junior advisor because your manager wants to save on cost is a fool's mission. You never want anyone other than a first-class, top grade, professional delivering any aspect of your wealth-management services to your affluent families. In fact, some of the best wealth-management practices only have one financial advisor. The other players are knowledge working support personnel.
To get training and results like those mentioned in the article above, order the monthly DVD video training package for Financial Advisors at Sales Training Series.